Multi-Site Scaling

Launching multi-site operations nationwide isn’t about opening buildings - it’s about scaling systems.

I’ve helped launch more than 30 corporate owned warehouses, 3PL, and 4PL operations across more than a dozen U.S. markets. The biggest risk was never the facility or the zip code - it was inconsistency.

Different customers. Different labor markets. Different timelines. Same expectation - don’t break service.

The only way it worked was by treating expansion as a repeatable playbook, not a series of one-off launches:
- Standard operating models and workflows
- Clear decision rights between corporate and site leadership
- Phased go-lives instead of “big bang” cutovers
- Early, honest KPIs that showed drift before it became damage

When you scale locations without scaling systems, chaos multiplies. When you scale systems first, geography becomes a detail.

The lesson is that growth doesn’t fail at the ribbon cutting. It fails in the months before - when standards, leadership, and metrics aren’t locked in.
Build the system - then open the doors.